A quick post over at
Ars, showing how susceptible the human mind is to being fooled.
"Prior to asking the actual number, Mlodinow had asked a question that
subtly primed each group. For one half of the audience, he asked if
they thought there were more than 180 countries in Africa; this group
ended up with a much higher mean. The second half was asked if there
were more than five. Their answers were, on average, too low. Although
this was a case of conscious manipulation, it's easy to see how a
similar effect could be generated accidentally, simply based on (for
example) the order of questions in a survey."
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